apparel & accessories designed to optimize the joy in your run

Somedays – between working all the side jobs, the late nights, the financial stress – it feels like my little company will always be tiny. But we’re determined to keep doing our thing – small, but mighty. Why? Because I BELIEVE in Run Pretty Far. And then someone will send …
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A recent trip to Texas and a long time love of the phrase y’all convinced me that we simply HAD to make this tee and channel a little wild west into our run wardrobe…. hope you agree!! It’s available here for $28; cowboy boots optional!  

In 2010 I was training for my first ‘real’ mountainous 50k. Some training phases are relaxed and playful – this one was motivated and hungry. I was reeling from a recent disappointment, working through heartbreak, and determined to become self-sufficient on my local trails. A favorite memory from this time …
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Two years ago this weekend, Greg and I saddled up the Wells Fargo wagon and headed to Eugene, OR with way too much merchandise and an equal amount of nerves to launch our Run Pretty Far dream at the Eugene Marathon Expo. Once again, we’ll be loading up our goods …
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Beautiful+Powerful

Late last summer I was doing a lot of sunrise summits with my friend George. We’d pack a thermos of coffee and head out at 5 a.m. with headlamps to run up our local peaks. Often we’d reach the top just a few minutes before dawn and wait in quiet …
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On certain Friday afternoons in the summer, my old boss at Nordstrom would say, “Well, I’m headed out…I’ve got that end of week meeting with Marg & Rita and we invited Chip too.” It never failed to make me smile and since we’re supposed to find mentors in the corporate …
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